Skip to content
OPEN FOR Q3 — 2 SLOTS REMAINING

Estonian implementation partner

We implement what other consultancies only present.

HubSpot, Salesforce, AI agents and full SaaS products — built by the senior team that ships our own apps every quarter. The receipts are on this page.

Book a 30-min auditSee the receipts
HUBSPOT IMPLEMENTATION— · —SALESFORCE PARTNERS— · —CLAUDE & GPT AGENTS— · —PRODUCT ENGINEERING— · —ESTONIAN OÜ— · —GDPR NATIVE— · —WE SHIP. WE DON'T SLIDE.

Platforms we ship in production

Certified partners. Audited integrations. Real users.

HubSpot.Salesforce.OpenAI.Anthropic.Supabase.Stripe.n8n.Make.AWS.
01 /

Four capabilities. One senior team.

We don't sell modules. We engineer revenue systems.

Each pillar is led by a senior consultant who also writes the code that ships to production. No subcontractors. No junior bait-and-switch.

01

HubSpot

Make HubSpot your revenue engine — not a glorified inbox.

  • +Sales, Marketing & Service Hub setup
  • +Custom apps via the HubSpot API
  • +Migration from Salesforce, Pipedrive or legacy CRMs
Open
02

Salesforce

Salesforce as an engineering project — not a slide deck.

  • +Sales · Service · Experience Cloud
  • +Apex + Lightning Web Components
  • +Mulesoft, HubSpot and custom integrations
Open
03

AI & Automation

Replace manual ops with autonomous, audited AI workflows.

  • +Claude and GPT agents inside your CRM
  • +RAG over internal docs and tickets
  • +n8n, Make and custom pipelines on EU infra
Open
04

Product Engineering

We design, build and ship SaaS products end-to-end.

  • +Web and React Native apps
  • +Astro · Next.js · Supabase · AWS Frankfurt
  • +White-label and equity-friendly engagements
Open

Our products in production

Three live products. Same team. Same week, if needed.

Most consultancies show a slide titled "engineering capability". We show you what we shipped this year. Real domains. Real users. Real stacks.

01 / OWN🛡️
esfiable
esfiable.app

esfiable.app

AI-powered anti-phishing for everyone. Paste a link, scan a QR or drop an email screenshot — get a plain-language verdict in seconds. Free, anonymous, multilingual.

Threats analysed
500k+
Average verdict
3 s
Visit Case
02 / OWN🐾
snify
snify.app

snify.app

A pet's entire life in one app. Snify replaces vaccination cards, scattered chats and 3 AM Google searches with a single encrypted pet health record, AI symptom triage and a 24/7 services map.

Pets registered
1,247+
AI triage in
30 s
Visit Case
03 / OWN📅
book.snify
book.snify.app

book.snify.app

Book pet care in 2 minutes — no account, no phone calls, no waiting. A friction-free marketplace connecting pet owners with verified grooming, daycare, boarding, training and walking services.

Average booking
2 min
Service categories
6
Visit Case

Each product was built end-to-end by the same engineers we put on your roadmap.

Open the full portfolio
03 /

Case studies

Client work, anonymised.

Real systems, real customers, real numbers — anonymised where required by NDA. The three featured cases are products we own end-to-end.

Trusted Carrier
B2B SaaS · Logistics · RevOps

Trusted Carrier

Trusted Carrier · trustedcarrier.net

A freight-verification platform that couldn't convert its sign-ups. We rebuilt its HubSpot — pipelines, automations and Apollo enrichment — and ran a conversion audit that turned raw leads into qualified pipeline.

CRM rebuilt
HubSpot
Lead enrichment
Apollo
Pipelines
Multi-stage
Read case
IEAF
Professional body · Digital transformation

IEAF

IEAF · Spanish Institute of Financial Analysts

A 60-year-old financial-analyst institute running on disconnected tools. We led a full digital transformation: Odoo ERP, accounting, a member-management system and a live bridge between their WordPress billing sites and Odoo.

ERP implemented
Odoo
Institution served
Since 1965
Billing bridge
WP ↔ Odoo
Read case
Los Lavaderos de Rojas
Events venue · Custom software

Los Lavaderos de Rojas

Los Lavaderos de Rojas · loslavaderosderojas.com

A historic 18th-century estate near Toledo needed to sell experiences online. We built an immersive virtual tour and a bespoke CRM for event management and invoicing — booking to billing in one place.

Virtual tour
360°
Estate mapped
50+ ha
Events CRM
Bespoke
Read case
04 /

How we work

Four steps from chaos to compounding revenue.

  1. 01

    Diagnose

    Two weeks. We map your stack, data flows and bottlenecks against actual revenue outcomes.

  2. 02

    Architect

    Target state on paper: platforms, integrations, data model, automation graph, RACI.

  3. 03

    Build

    Senior engineers ship in 4-12 week sprints. Weekly demos. Zero hand-offs.

  4. 04

    Scale

    We stay on as your fractional ops team — measuring, optimising, shipping new capabilities.

05 /

Why Michael Pickman

European by design. Implementation by default.

  • Estonia-based, GDPR-native

    Data resident in the EU. Built on Estonia's e-Government infrastructure standards.

  • Certified HubSpot + Salesforce

    Both partner registries. Senior-only consultants. No reseller theatre.

  • We ship apps, not slides

    Three live products built this year (esfiable, snify, book.snify). Same engineers on your roadmap.

  • White-label friendly

    Agencies and consultancies resell our delivery under their brand. Mutual NDA from day one.

Ready when you are

Tell us what's blocking your revenue team.

We come back within one business day with a clear next step — not a proposal deck.

Book a discovery callAll services